The own trademarks commercialised by Búfalo Werner & Mertz S.A. España are BÚFALO and FROGGY, EMSAL, TARAX and RAZZ FAZZ.

All the trademarks have a wide range of products which include the cleaning and care of footwear and leather and domestic cleaning and homecare products.

BÚFALO

BÚFALO is a brand which is well accepted throughout the world and whose products are market leaders in their sectors.

BÚFALO shoe polish has always offered products of the highest quality.

At present, BÚFALO is leader in technology characterised by the use of natural components (e.g. beeswax or dissolvent-free polish) with the aim of satisfying the most demanding requirements of the modern consumer.

BÚFALO offers a complete range of shoe cleaning products.

FROGGY

FROGGY products satisfy all requirements in domestic cleaning.

FROGGY: "FOR A BETTER WORLD "
Let us all respect the environment.

    aIn order to respect the environment we recommend the use of the correct dosification.
    aTensoactives of vegetable origin with natural components:
    aMore than 98% bio-degradable (according to OCDE testing methods).
    aThe products contain natural ingredients (such as micro-pulverised marble, lemon oil, vinegar, citric acid, etc.).
    aPhosphate, formaldehyde and dissolvent free formulas.
    aProducts generally gentle with the skin, e.g. alkaline-free and pH-NEUTRO: dermatologically tested, they care for the hands.
    aPET or PE packaging: recyclable materials for the manufacture of new packaging or which can be destroyed without generating toxic waste.
    aChangeable triggers, Refill caps for direct use or PP caps with direct dosage.

The FROGGY trademark is a symbol of the basic philosophy of BÚFALO Werner & Mertz:

  • FROGGY rejects problematical components.
  • FROGGY rejects harmful packaging.
  • FROGGY promotes respect for the environment and stimulates awareness of this respect in the home.
  • FROGGY has the aim of giving absolute priority to the respect for the environment with the sensitisation of the consumer and the obtaining of maximum impact via its products.
  • FROGGY creates new markets for products which respect the environment.

The trademark FROGGY (synonymous with the trademarks FROSCH in Germany and RAINETT in France) has served in this form as leader for the creation of range of "ecological" cleaning products. "ecológicos" de limpieza.

FROGGY communication has the following basic concept:

  • The use of the frog symbol which is a symbol of nature.
  • To increase awareness by means of impacting and attractive publicity.
  • Communication by means of labelling as a reference to the philosophy of the trademark.

EMSAL the German expert

The EMSAL brand is the European brand of the German Werner & Mertz group for floor-cleaning and maintenance products suited to your needs. Moreover, Búfalo Werner & Mertz, S.A. España, offers the market unique novelties through this range of products. The EMSAL “Cold Floor” and “Natural Parquet” products are the first ones to act using novel and waterproofing formulas.

EMSAL COLD FLOORS cleans and protects using fluorine-carbon and revamps colours without causing layers on marble, terrazzo and terracotta floors. It can be applied indoors or outdoors, direct or diluted.

    EMSAL NATURAL PARQUET ­ cleans and cares parquet with a silicone-based formula that waterproofs the joins of the parquet, preventing damp and moisture from lifting it. The carnauba extracts highlight the natural sheen of the wood.



    EMSAL TILES – leaves indoor and outdoor tiles impeccably clean, with a long-lasting and fresh scent. Its “Fast-Dry” formula is particularly outstanding.

    EMSAL WOOD – cleans and cares washable light and dark wood surfaces, with linseed oil. Its antistatic formula also keeps dust at bay for longer

     

TARAX

TARAX is one of the leading European brands in specialised cleaning products for hygiene, disinfection and the maintenance of baths, toilets, pipes and septic tanks.

Its range is endorsed by the efficacy and high reliability of formulations developed by its Research and Development Department. The search for particularly effective active substances and its environmental concern characterise and distinguish the Tarax line.

The results have won over millions of consumers all over Europe, because by trying it they have discovered that Tarax is a brand they can really rely on for the maintenance and hygiene of their households and second homes.

RAZZ FAZZ

RAZZ FAZZ is the new Búfalo range of powerful products household cleaning, ultra cleanliness with professional products where they are needed most.

RAZZ FAZZ GREASE-REMOVER + MULTIUSE is the most powerful formula for removing stubborn kitchen or household (e.g. blinds) grease, even from your motorbike. It is also efficacious in prewashing clothes. It provides maximum efficacy without causing irritation and has a pleasant citrus aroma.

RAZZ FAZZ ANTILIME quickly and easily gets rid off lime ingrained in the bathroom and shower. Its gun makes for practical use and effective results, effortlessly getting rid of lime, marks left by soap and water and oxidation stains.

RAZZ FAZZ WC GEL effortlessly removes the most deeply ingrained dirt from toilets. Maximum efficacy even under edges and on vertical walls. It acts again lime and leaves a pleasant, fresh and long-lasting scent.

  • PAT

In addition, BÚFALO Werner & Mertz holds the sub-licence in Spain for the distribution of PAT brand firelighters.

Our products may be acquired in practically all large commercial consumer chains in Spain.

  • LUMINIA

BÚFALO Werner & Mertz S.A. España has been the Spanish national distributor since 2003 for the well-known LUMINIA brand of home cleaning products.

 

In addition our brands can be found in the following countries of the European Community (status October 2004):



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